The global retail media market will grow 15.4% to $179.5 billion in 2025, according to a new report by Coresight Research sponsored by Criteo, Retail 2025:10 Trends Shaping the Retail Media Market.
Andrew Ritchie, formerly of Publicis Groupe, has launched Wonder Works Digital, a full-service customer experience and digital marketing agency. Ritchie brings more two decades of digital leadership ...
If the data feeding into MMM’s becomes too granular and the analyses of the data within them become too short-term in nature we are misusing the platforms and risk not being able to answer the bigger ...