As we gear up for what promises to be a year of strong growth and momentum for the app industry, we can't wait to welcome you to App Promotion Summit ...

How people shop in the UK continues to morph. Whilst there was an acceleration of online shopping during the pandemic, shoppers fell back in love with in-store shopping once restrictions lifted.

The global mobile gaming market in 2024 experienced continued growth, driven by increasing smartphone penetration, ...

TikTok has reclaimed its crown as the world's most downloaded app, dethroning Instagram, which briefly stole the top spot in 2023. It was a two horse race ...

A new chatbot from Chinese AI lab DeepSeek sent shockwaves through the market in January, due to its ability to perform mathematics, coding and reasoning at a similar level to ChatGPT and other ...

The start of a new year often sparks thoughts about the future and what it might bring. It’s also a time of intense preparation: crafting budget plans, scheduling campaigns, and strategizing for ...

Based in Bratislava, Slovakia, Matej joined Pixel Federation nine years ago. He started working as a Community Manager, moved to social media, and afterwards to the marketing department, where he has ...

Twitch is a livestreaming platform focused on video games. It was founded by Justin Kan in 2011, originally as a spin-off of Justin.tv. The latter started life in 2007 as a single channel, ...

App Promotion Summit is where the brightest app marketers and product experts come together to share the latest app growth strategies and tactics. This is ...

During App Promotion Summit Berlin 2024, Peggy Anne Salz met with leading app professionals to discuss the most recent advancements, trends, and innovations in the industry. In this episode of App ...

Launched three years after Uber, Lyft was originally a long-distance car-pooling business, launched by Logan Green and John Zimmer. While Zimride, named after the transportation culture in Zimbabwe ...