Super Bowl spots this year are going for $8m for 30 seconds, even to advertisers coming in when others drop out as insurer State Farm has done in consequence of the LA fires. This Hellmann's effort ...
UK ad regulator the Advertising Standards Authority (ASA) has been revealing its lighter side, naming the UK's most memorable ad slogans based on a YouGov survey of nearly 7000 people. And they are: ‘ ...
When the impending Omnicom/IPG merger was announced Omnicom CEO John Wren remarked that, these days, client conflict isn't the determining issue for clients it used to be. Adland's version of Chinese ...